This text will be replaced
Green Hotel Third Party Certifications Increasing
Ten years ago a business traveler looking for green lodging options would have to search long and hard for accommodations that offered in-room recycling, linen re-use programs, energy efficient light blubs, and water saving fixtures. Five years ago “certified green” hotels were tiny blips on the traveling public‘s radar.
Nearing the close of 2010, the business traveler has over 2000 “third-party certified” hotels in North America, dozens of USGBC LEED hotels and conference centers, corporate brands offering sustainability programs and LEED certified prototypes, numerous certifying organizations, Travelocity and Expedia “green lodging” search engines, and 35 State and Local Green Lodging programs to aid them in their quest for a sustainable overnight stay.
However there is no hospitality industry standard definition of a green hotel. Some will argue that simply implementing guest room recycling, using green cleaning products, and linen re-use programs are enough. Others say a self-certified audit program from an outside party such as following state lodging guideline qualifies. Even more say only a third party audited and certified hotel is the only way to guarantee compliance to strict standards.
Most sustainable industry professional’s definition of green hotel include green policies and procedures in place that at a minimum take into account energy, water, waste streams, indoor air quality, and green cleaning. Furthermore and most importantly, the hotels are audited and certified on a consistent basis from an independent third party organization. A third party certification provides accountability and assurance that the various standards are followed and to avoid “green washing”.
GreenKey’s Certification program has made tremendous gains throughout North America over the last five years. Currently they have over 1500 certified green hotels in the US and Canada and expect that number to increase with recently signed agreements with Hyatt, Carlson, Motel 6 and MGM Resorts.
According to Zach Cohen, GreenKey Global VP of Sales & Marketing, “the GreenKey Program has been well received because it allows for flexibility in the certification process by using a earn/deduction point scoring system rather than a pass/fail method. We expect to see another 1000 to 1500 properties earn their certification in 2011.” Additional programs such as EcoRooms/EcoSuites, LEED, GreenSeal and EnergyStar for hotels are available to hotel operators. All of which have their strengths and offer marketing advantages.
The green hotel movement is only going to gain momentum as more states and municipalities create green lodging initiatives and corporate brands adopt certification programs as standard practice. It will be exciting to see how the next ten years un-fold.
Third Party Certifications 2005-2010
About Author
Jeff Kiec, LEED-AP and Director of Sustainability at EcoGreenHotel, is a veteran of the environmental service industry. His experience includes engineering building assessments, operational sustainability audits, and environmental site assessments. He has project experience in a range of property types including industrial, multi-family residential and commercial office buildings. As the Sustainability Director for Deep Ellum, a historic arts and entertainment neighborhood in Dallas, Texas, Kiec is responsible for education and working with neighborhood businesses and property owners to incorporate sustainable building technologies.
Foundation for Successful Energy Management
Nationwide we’re seeing growth in the green economy, but hurdles still remain as hotels, companies, and other businesses look for resources and funds.
One growth area that we have noticed is the emergence of opportunities around energy. With Obama focusing on green and clean technology, we’ll be seeing more funds (tax rebates, federal energy incentives, etc) allocated to help businesses move towards our national goals. Case in point, over the next three years, $900 million in federal and state grant money will be going to Chicago for energy efficiency work according to Chicago’s Department of Environment.
Good news for the future, but what about now? Not only are resources needed, but money is needed. With banks virtually putting a freeze on grants to small businesses including hotels, more and more hotels are struggling to either meet budget goals, or even sustain their financing, forget about trying to fund an energy project.
So what can green hotels do now with limited funds? Aside from the simple measures such as replacing incandescent lighting to CFLs (compact fluorescent lights) or LEDs, we, at EcoGreenHotel,also recommend green hotels to prepare for an energy efficiency project.
Energy Usage & Benchmarking
It is astonishing to see how many properties are still not tracking their energy/utility usage. As a company focused on helping hotels stay in business, we don’t start any hotel energy projects without benchmarking it in ENERY STAR Portfolio Manager. Tracking and managing your energy performance is critical.
It is very simple, if you do not know where you are starting, the baseline, how do you know how far you have gone? How do you quantify energy savings or monitor your energy usage? How do you know if your most recent energy conservation measure reduced your usage? You have to evaluate progress, measure results and benchmark against your competition to know exactly where you stand. Otherwise it is going to cost you.
The key action hotels seem to overlook is they can start benchmarking and tracking energy usage anytime – even today. Hotels don’t have to wait until they have secured funds for an energy efficiency project or wait for senior management approval or new budgets. On the contrary, understanding current and past energy use is how many organizations identify opportunities to improve hotel energy performance and gain financial benefits. It can pay for itself by highlighting which hotels use the most energy, pointing to areas of greatest opportunity, and even identifying errors in utility bills, such as overcharges, that might have otherwise gone unnoticed and paid.
Assessing your energy performance helps you to:
- Categorize current energy use by fuel type, operating division, facility, product line, etc.
- Identify high performing hotels for recognition and replicable practices.
- Prioritize poor performing hotels for immediate improvement.
- Understand the contribution of energy expenditures to operating costs.
- Develop a historical perspective and context for future actions and decisions.
- Establish reference points for measuring and rewarding good performance.
In the end, starting sooner than later is going to benefit in the long run. Not only will the tracking system for maintaining the ENERGY STAR portfolio be established, but it will also become a standard process that your staff will be familiar with when you do start implementing your hotel’s energy efficiency projects, which will then allow free time for other things.
The Drive for Energy Efficiency
A Road Map for Your Green Hotel
ROBBINSVILLE, N.J. –According to the U.S. Environmental Protection Agency, American hotels spend an average of almost $2,200 per available room on energy each year, representing about six percent of all operating costs.
A reduction in energy consumption of just ten percent is the same as raising the average daily room rate at your green hotelby $.062 to $1.35. That savings can really add up – look at what it did for Marriott International. Just by changing lighting and laundry systems at its green hotels, the company was able to save almost $6 million in 2006 alone, not to mention reducing its greenhouse gas emissions by 70,000 tons!
What’s that you say? Your green hotel is nothing like Marriott International so this information doesn’t apply to you? Okay…maybe the Willard Intercontinental in Washington, D.C. is more your type. Just by changing to CFL lighting in guest rooms and commons areas, the Willard saved a whopping $100,000 in one year! The upgrade paid for itself in just six months, and guest complaints about lighting quality actually decreased after the property made the switch. Who said that guest satisfaction goes down when hotels go green?
There’s never been a better time to increase energy efficiency at your green hotel. The savings are real, the benefits are quantifiable, and the expert help is right here. EcoGreenHotel has guided green hotels from coast to coast through the process of benchmarking, certification, upgrading, and funding. They’re pros at helping properties just like yours locate and obtain the federal, state and local tax incentives, rebates, grants and loans to get the job done, quickly and cost-effectively.
We’ve got the roadmap to energy efficiency and major cost savings for your green hotel, and we’re ready to roll!
Five Tips Before Your Green Hotel Selects a LED Lighting System
The advancement in lighting technologies now means that there are a spectrum of energy-efficient light bulbs including LED bulbs available to purchase. LED retrofits can offer your green hotel two key benefits: (1) some fixtures can deliver up to 85 percent energy savings and (2) the life span of LEDs average about 50,000 to 100,000 hours, reports Retrofit Magazine. Before making a decision on a retrofit however, green hotels first have to evaluate their current lighting layout and future requirements.
With seven percent of all energy consumed in the U.S. being for lighting (stated by the U.S. Department of Energy (DOE)), even the Obama Administration has been setting energy conservation standards for certain types of fluorescent lamps and incadescent reflector lamps, and is investing $346 million in energy-efficient building technologies.
LED, lighting emitting diode, lights are the most efficient type of lighting and can last up to 100,000 hours. LED bulbs are new and more expensive technology that is not as commonly used as either incadescent or CFL bulbs, but they are steadily decreasing in price. Due to the initial cost, hotels first need to consider several factors including the condition and voltage of the hotel’s existing wiring and circuitry before making the investment. Certain LED fixtures may not be compatible with the voltage rating and control preferences such as for dimming and/or motion control.Therefore, having a professional energy auditor can save you time and money from potential expensive mistakes.
Other aspects include downtime for the installation, how much energy savings the hotel expects from the retrofit, manufacturers’ warranties, who will install the new lighting systems and whether it’s necessary to take before and after light-level and energy readings.
Operators implementing hotel energy-efficiency measuresshould also call local utilitiy companies to check on rebates for energy-efficient lighting and/or tax deductions or credits. This can significantly save on the initial investment cost.
The followiing are five tips for selecting LED systems suggested by Retrofit Magazine:
- Understand the fixture manufacturer’s claims including the performance of the products, up-front equipment costs, ongoing energy and maintenance costs and after-sale support
- Evaluate the quality of the LEDs by comparing the light output and efficiency to the green hotel’s benchmarking tests [Benchmarking is critical to evaluating any energy conservation measure]
- Evaluate the performance of the LED lighting fixture with your Energy Star benchmarking data and the manufacturer’s metric reports
- Verify the claims by the manufacturer for light and energy performance
- Review the installation requirements for LED lighting fixtures and ensure that your new fixtures are compliant to the National Electric Code requirements for installation of light fixtures
Recent Comments